We are frank about living green. We started with a simple, honest approach to sustainability – to reduce single-use plastic waste by reimagining reusable cups and bottles. Our mission is to stop single-use plastic completely. To do this, we only create beautifully-designed, premium reusable products that you'll love to use and reuse, over and over again.Our multi-award-winning products are beautiful, functional and great for the planet. We want to empower people to make simple, sustainable choices every day. Together, we can move towards a better, greener future. And to be frank, we need to.